Whereas, sales reps are notoriously manic when it comes to account/opportunity control…it behooves the proverbial you to embrace team selling.  Don’t take this for “go team!” cheer-leading, that isn’t the point.  The only metric that matters is closing business and increasing probability of doing so.

Executed and administered properly “team selling” will beget deeper definitions of your overall account and win strategies.  If you are like most, you are reluctant to weave others into your sales cycles but that practice may be foolhardy.  At the end of the day, if you are a good quarterback (who doesn’t love a good sports metaphor) you’ll call the shots but you will incorporate more eyes and ears to reach consensus on what it takes to win the day.


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